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How Does Dubli Compare to Typical MLMs or Network Marketing Companies? September 16, 2008

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Many people are hesitant about Multi-Level-Marketing (MLM) companies (I am myself!). Some have had poor experiences with them in the past and don’t believe they can earn good money. Many of the concerns are due to the way MLMs work.

Here is how a typical MLM works:

  1. You sell a product or service, often at a premium price.
  2. There is a very low customer to business associate ratio of typically 2:1 or 3:1.
  3. The average customer lasts less than 1 year so you must constantly recruit more customers.
  4. Due to this low ratio the emphasis is always on constant recruiting of business associates since they are the primary customers in the business. In a typical MLM, over 75% of the purchasing is done by business associates, not customers. This is why there is a never ending emphasis on recruiting…the business associates are actually the main customers. They don’t usually tell you this.
  5. You have an ongoing time commitment to deal with the customers you have, and try to encourage them to buy more, or try the new products coming out.

There are often “systems” of time consuming meetings that are either required or strongly encouraged. Also, tapes and books may be “required”…very expensive.

Here is how DubLi works:

  1. You do not sell a product or service. Just introduce people to a website and give them your affiliate code.
  2. Extremely high customer to business associate ratio…. 70:1 after 6 months and over 100:1 after 2 years (based on German country experience). No MLM has such good ratios.
  3. Average customers last much longer, and tend to grow in a viral fashion so your CUSTOMERS actually recruit other customers…not you.
  4. There is only a short to medium term emphasis on recruiting business associates since long term profitability comes from customers buying items through the website.
  5. No ongoing time commitment to deal with customers since they deal entirely with the website.
  6. No required meetings, no books or tapes to purchase, etc.

This is how you make money:

DubLi is only a distant cousin of MLM.  DubLi is actually a hybrid of 3 different sales systems with 5 different revenue streams:

  1. Revenue from registering business associates (much of your revenue will come from this at the beginning but only until customers start shopping on the Dubli site i.e. #2 below)
  2. Revenue from customers using website (commissions on the clicks)
  3. Revenue from DubLi Shopping Mall click thru’s (e-commerce)
  4. Revenue from DubLi Shops (sales commissions)
  5. Revenue from Private Label Auctions (sales commissions)

In a traditional MLM type business you cannot make much income without recruiting many, many business associates. In DubLi you can make good money without recruiting many business associates but you make far more money by recruiting at least a few associates.

Want to learn more? Join one of our informative no pressure conference calls held three times a week. If Dubli is not for you then no hard feelings.